India · Investment Adviser

SEBI IA Suitability: Why a Form Is Not Enough

Every Investment Adviser has a risk-profiling form. The breach is rarely a missing form; it is advice that went out when the profile had expired, the finding was missing or the answer was no. What to record, and how to make the rule hold.

Short answer

A SEBI Investment Adviser must risk-profile each client, record the client’s consent, and assess suitability for every recommendation against the current profile, re-assessing at least yearly. The rule only works if advice is blocked when any of those is missing, expired or says not suitable; a form on file does not stop a send.

What a risk profile should capture

SEBI expects the profile to rest on the client’s own information, scored, dated and consented to. A questionnaire that covers these fields gives you a defensible profile; adapt the wording to your practice.

FieldWhy it matters
Age and life stageSets the horizon and capacity for loss
Investment objectiveGrowth, income, preservation, a specific goal
Time horizonWhen the money is needed, per goal
Income and its stabilityCapacity to keep investing through a drawdown
Existing assetsWhat is already held, including outside your advice
Liabilities and dependantsCommitments that limit risk capacity
Investment experienceProducts the client understands
Attitude to lossThe drawdown the client says they can live with

Keep the answers, the resulting score or band, the date, and how the client consented (eSign, a signed copy or a reply from their registered email). The profile is only as good as that consent trail.

Why suitability on paper fails

A suitability form is filled in once and filed. Advice goes out every week. The gap between the two is where IA breaches happen, and they are all variations on the same theme.

FailureWhat happenedThe fix
Profile expiredAdvice sent on a profile older than a yearRe-assess before the next send
Finding missingA recommendation with no suitability record behind itRecord the finding first
Not suitable, sent anywayThe assessment said no; the advice went outBlock the send
Stale findingAssessed against an older profileRe-assess against the current profile
Agreement unsignedAdvice before the agreement was signedHold advice until signed
None of these is a documentation problem you can fix later. Advice that went out on an expired profile stays a breach, however good the advice was.

Turning the rule into a gate

The fix is to check the conditions at the moment of sending, every time: is the profile current, is there a suitable finding against that profile, and is the current agreement signed? If any answer is no, the advice waits. That check has to run where the send happens, not in a reminder email.

Aktai runs exactly that check for Investment Adviser accounts. Notes and recommendations cannot be sent to a client without a current risk profile, a suitable finding assessed against it and a signed copy of the active agreement; the send fails and shows which condition is missing. A coverage report lists every client who is missing, expired, not suitable or due soon, so you fix it before a send is blocked. See the advice gate.

Frequently asked questions

Is suitability mandatory for SEBI Investment Advisers?

Yes. An Investment Adviser must risk-profile each client, get the client’s consent to the profile, and assess whether each recommendation suits that profile before giving it. Advice without a current profile and a suitable finding is a breach.

What is the difference between risk profiling and suitability?

Risk profiling describes the client: objectives, horizon, finances and tolerance for loss. Suitability is the judgement that a specific recommendation fits that profile. One profile supports many suitability findings.

How often should an IA re-assess a risk profile?

At least once a year, and whenever the client’s circumstances change, for example a new job, retirement, an inheritance or a large liability. Advice on an expired profile should wait for the re-assessment.

Can an IA advise a client the assessment says is not suitable?

No. If the finding says the product does not suit the client, the advice should not go out. Record the finding and the reason; that record protects you in an inspection.

Related reading

The SEBI Investment Adviser guide →SEBI Investment Adviser compliance 2026 →RIA software buyer’s guide →

General information, not legal or compliance advice. SEBI rules change: check the current SEBI Investment Advisers Regulations, the Master Circular for Investment Advisers and recent circulars, and confirm your own position with your compliance officer.

What AKTAI stands for

A

Always

K

Knowing

T

Trusted

A

Actionable

I

Instant

⚠️

Not financial advice. Aktai is software for SEBI-registered Research Analysts. It is not a financial adviser, broker, Investment Adviser, or Research Analyst, and is not registered with SEBI or any other financial regulator. It surfaces public filings and news and drafts factual notes for the registered analyst to review, edit, and sign. Aktai does not author research, make recommendations, or decide what any security is worth. The view, the recommendation, and the regulatory responsibility stay with the registered analyst who sends the note. Full disclaimer →